February 8-11, 2018
La Crosse Auditorium
Show Home Marketing Hours of Operation Show Rules Parking Lodging Contact Us
Order Utilities

February 9-12, 2017 marks the 40th Anniversary of the La Crosse Boat, Sports, Travel, RV & Hunting Show at the La Crosse Convention Center in downtown La Crosse, Wisconsin. For four decades vendors have realized that this show is the place to be to interface with the multitude of consumers who have been waiting all winter to see, touch and explore the products and services they will be enjoying in the upcoming Spring and Summer seasons. Easy access by air and land in addition to the friendly staff at the Convention Center make this an enjoyable event for vendors and consumers alike. In addition local hotels offer vendors deeply discounted rates for the run of the show. With some of these hotels even being connected to the Convention Center by skywalk you can look forward to a pleasant transition from your room to your booth and back.

This once a year event is eagerly anticipated by consumers from Wisconsin, Southern Minnesota and Northeastern Iowa. They know they will find the latest offerings in Hunting and Fishing gear as well as the newest models of boats, pontoons, docks and lifts, Travel Trailers, Fifth Wheels and RV's. Plus, they can plan their trips to resorts, campgrounds and lodges throughout the United States, Canada and even some outside of North America.

Entertaining and Educational Seminars are always a big part of the show and this year will be no exception. A wide variety of topics will be covered and consumers are sure to be drawn to them and to your space before and after they attend. Top notch entertainment on the main stage in the arena is always a popular attraction at the show and this year the group "Mountain Faith" who wowed audiences on "America's Got Talent" will be featured. They are talented and personable and are sure to attract many consumers who will also be exposed to your product or service while at the show.

Of course no show would be complete without the trout tank where for decades fishermen of all ages have cast their lines in search of the ever elusive "big one". There will also be flat wall displays, a live animal display in South Hall and "Cherri Merri Muffin" will be on hand doing free face painting and making balloon animals for the kids.

To guarantee every consumer knows about the show an extensive media campaign will be conducted prior to and during the show utilizing Print, Radio, TV and the newest communication form, Social Media. This will insure that the halls are kept full of potential customers for you our valued vendor.

The La Crosse Boat, Sports, Travel, RV & Hunting Show will be followed the next weekend by the Duluth Boat, Sports Travel & RV Show which is held in conjunction with the Northland Outdoors Duluth Deer Classic. Many exhibitors have found it beneficial to attend both of these great shows to reach the widest geographic area in the least time and at the least expense. A Multi Show-Discount is offered for participating in both shows.

If you have any questions about the show please feel free to contact us by phone at 952-431-9630 or by E-Mail at info@shamrockprod.com. It is our goal to make the show as profitable and enjoyable for you as possible. We look forward to welcoming you to the 40th Annual La Crosse Boat, Sports, Travel, RV & Hunting Show in February.

Show Hours
5p.m. - 9p.m.
10a.m. - 9p.m.
10a.m. - 9p.m.
10a.m. - 4p.m.

February 8-11, 2018

Shamrock Productions | 14551 Judicial Rd. Suite #111 | Burnsville, MN 55306 | Office: 952-431-9630 | Fax: 952-431-9633